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Your dog's water bowl is the 4th germiest thing in your home. 10 reasons to ditch it today.

Your dog's water bowl is the 4th germiest thing in your home. 10 reasons to ditch it today.

The stale bowl vs. Poofie

poofieStale bowl
WaterFresh, moving and filtered all daySits still, gathers dust and hair
What they drinkFresh, filtered waterBiofilm, bacteria, hair and dust
DrinkingMoving water dogs come back toEasy to walk past
Their kidneysMore water, less strainLess drinking, more strain, damage you can't undo
MaterialStainless steelOften plastic that scratches and holds germs

SUMMARY: Fresh water every sip, for more healthy years together.

01 / Would you drink it?

You'd never drink water that sat out all day

Dust settles on it. Hair floats in it. A slimy film forms on the sides. You'd pour it out without thinking, but your dog can't pour themselves a fresh glass. They drink whatever we give them.

Petri dish of bacteria swabbed from a dirty dog bowl

02 / Ranked #4 germiest

NSF ranked pet bowls the 4th germiest item in your home

Within 24 hours, a slimy film of bacteria and fungi coats a still bowl. Swab tests have found E. coli, Salmonella and Staphylococcus in pet bowls. Your dog drinks from it every day.

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Lethargic dog lying next to a bowl of stale water

03 / It makes them sick

Stale water makes dogs sick

Water left sitting for days can cause vomiting, diarrhoea and lethargy. Plastic bowls trap bacteria in tiny scratches and can give your dog chin acne. And when your dog licks your hands or face, those germs reach your family too.

Outside your house it gets deadly serious. Rats and wildlife can reach a bowl in your own garden, and their urine can carry Leptospira. It attacks your dog's kidneys and liver and can leave permanent kidney disease. It also spreads to people, through the same water or your dog's urine. In severe cases it causes Weil's disease: kidney and liver failure in humans. Stagnant water can also carry the parasite Giardia. Fresh, clean water every day isn't optional.

Dog X-ray with the kidneys highlighted in red

04 / Silent damage

Kidney damage is permanent. And you won't see it coming.

Lost kidney tissue doesn't grow back. Dogs hide it well: by the time signs show, around two-thirds of their kidney function is already gone. Not drinking enough keeps their kidneys under strain every single day, and severe dehydration can cause sudden kidney injury.

Dirty water adds another threat. Leptospira, spread by rat urine in standing water, attacks the kidneys and liver directly and can turn sudden kidney injury into permanent kidney disease.

Watch for drinking or peeing much more than usual, weight loss, vomiting, bad breath and low energy. If you see them, go to your vet. Dogs drink more from fresh, moving water, so keep them drinking before it's too late.

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05 / Every sip filtered

Clean water, every single sip

Water passes through a replaceable filter as it circulates, catching hair and debris before it reaches your dog's mouth. Swap the filter regularly and every sip stays fresh.

06 / More time together

More healthy years with your best friend

They're not with us forever. Fresh water is one of the simplest things you can do for their health, so you get more good walks, more play and more time with your best friend.

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07 / Two sizes

4L or 7L – fresh water for every dog

Choose the 4L fountain for small and medium dogs, or the 7L fountain for big dogs and multi-dog homes. Same fresh, filtered water, just more of it.

08 / Peace of mind

Fresh water while you're at work

A large reservoir keeps water fresh and flowing all day, so you can leave knowing they're covered, even on hot afternoons. No coming home to an empty or dirty bowl.

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09 / Risk-free

Try it for 30 days

If the fountain isn't right for your dog, you have 30 days to return it. Every fountain also comes with a 12-month warranty, so you're covered long after it arrives.

10 / Black Friday sale

Black Friday: from R899 until 30 November

The 4L fountain is R899 (normally R1,499) and the 7L is R1,499 (normally R2,499), both with free delivery. When the timer at the top runs out, the prices go back up.

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Cordless Poofie fountain on a sunny patio with a dog nearby
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Join the Fresh Water Pack

Black Friday: up to R1,000 off + free delivery

Give your best friend fresh water, every sip. From R899 while the Black Friday sale lasts.

Black Friday: from R899 →Get my Black Friday deal